CAMBRIDGE DESIGN TEAM
In this Design Team Challenge groups will compete in a pitch to win business based on an actual company brief and their ability to create marketing materials from scratch. At the end of the session teams will need to present their marketing strategy, mock ups, strap lines, mission statements, designs and product design to the panel of judges.
This type of event encourages creative thinking and focuses on the importance of understanding the target market. Design Team Challenge provides an innovative way of introducing members of the team to each other and creates an environment for sharing and exploring new ideas.
The group will be divided into teams and given their brief…
A customer has approached a design agency wanting a new marking strategy for their in store promotions. Teams will take on this job, working together to impress the judges and therefore win the bid.
• Retail point of sale
• Recruitment brochure
• Company sales literature
At the end of the session each team will present their marketing strategy to the judges. Teams must have considered budget, target market, unique selling point and all design elements. This is a very enlightening and fun session, which has, actually resulted in new marketing ideas being created and considered for future company strategies.
1 to 3 Hours